Arpedio is a sales success company, providing software as a service (SAAS) as an add-on for Salesforce CRM and Salesforce consulting.
Arpedio took a huge step forward as we after the summer launched the new mobile friendly website. This is one of many steps in the new branding and communication platform that I together with Arpedio were building. We are focusing on the core business to make Arpedio’s products easier to understand.
The new logo is inspired by the core business of Arpedio – the green, yellow and red assesments. We felt it was the simplest way to ”cut to the core” by using the E as a carrier of our 3 colors, which we are using in our products Arpedio Matrix and Arpedio Sales. Simple as that…
Lot of work was also done for the Salesforce platform and material for their workshops around the globe.